Batı, Uğur, Turkey
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Journal of Human Sciences Vol. 4 No. 1 (2007) - Sociology
The social semiotics of shopping centers as consumption cathedrals: the sample of ‘Forum Bornova shopping center’
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Journal of Human Sciences Vol. 4 No. 1 (2007) - Linguistic
The semiotics of advertisements: “Reading advertisements as a sign systems”
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Journal of Human Sciences Vol. 7 No. 2 (2010) - Applied Communication
A review of the literature about the usage of music in the advertisements as the factor which affects the attitude of the target market
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